Case Study

CarGuide for AddClarity

PropositionCarGuide is a start-up that exists to help and guide all used car buyers. It gathers vital information about the used car(s) you are considering and presents that back to you along with an assessment of the vehicle and key questions you should ask when going to view it. This takes the usual vehicle check concept to another level by offering bespoke advice in a non-technical way to all car buyers. My RoleI led the design of the brand identity, user experience and final visual design. Collaborating with the co-founders and working alongside a remote team of developers. As part of the process, I took the team through the Lean UX methodology...

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